Welcome New Subscribers

Every encounter your reader has with you is an opportunity to make an emotional connection with her, and the stronger your emotional connection, the stronger your brand. In this lesson, we’ll step through the five touchpoints you have with your reader as she moves through the process of becoming a subscriber so that you’re building your brand at every opportunity.

Welcome New Subscribers (7:05)

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5 Touchpoints During Onboarding (8:41)

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Audit Your Onboarding Process (12:23)

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Examples

For examples of the onboarding process, refer to the list of examples in Lesson 1 of this module.

Steps to success…

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