Apply for the Gold Coaching Program

Blog coach Kelly Holmes Congratulations on taking the first step to fulfilling your biggest online business goals!

Because of the intensive nature of a coaching relationship and the high expectations I have for the results my clients will achieve, my Gold Level Coaching program requires an application and phone or Zoom interview before we agree to work together.

My ideal client is someone who sees herself as an entrepreneur, attracting a targeted audience she is passionate about serving, building relationships with her readers, and developing products and services to help her readers achieve their own goals.

Gold Level coaching involves big goals, exploration, training, focus, and accountability. I work only with people I am sure have the potential for, and commitment to, success.

Apply for Kelly’s Gold Coaching Program

To apply, please fill out this questionnaire and I’ll be in touch within a few days with next steps. I’ll look forward to seeing how we can best work together.

One-on-one is where the magic happens!

In order to help me understand more about your business, your readers, and the goals you have for your online presence, please fill out the form below. Not only is it a great way to prep for our session, it will help us make the most of our time together. After I get your answers, I'll get in touch with you about next steps.

Name
First Last
Email
Name of Business/Website
URL
How long have you been running this business?
How many published blog posts do you have?
Tell me about your business.
Just 1-3 sentences is fine!
Who is your ideal customer/client?
If you've been through the Blog Smarter program, feel free to copy and paste your current Problem Statement here.
Why does your ideal customer/client come to your site? What are their goals?
List any products/services you currently offer through your site.
Please include the product/service title, the price point, and a quick description of what problem/issue it solves for the customer.
How do you currently make money on your site? List the various channels and the amount of MONTHLY income associated with each channel.
Don't worry—this is just between you and me! It helps me to know where you are right now so I can do my best to help you grow your business.
What do you feel are the greatest strengths of your blog/business? And what are you personally BEST at?
What is your biggest challenge when it comes to your blog/business?
What's the one thing you want to accomplish in your business five years from today?
Please be as specific as possible.
What have you tried before that has NOT worked?
What does success look like for you as a blogger+business owner? How will you know when you've "made it?"
Please be as specific as possible.
What is standing in the way of your success?
Which specific business area (product development, marketing, sales, etc) would you like to focus on for our first session(s) together?
Are there any pressing questions that you want to make sure we address during our first session?
Anything else you'd like to tell me?
Benchmarking: Email
The following questions are for our joint information, so we have something to refer back to in the future to see how far you've come. Please don't feel any pressure to inflate your numbers, as any misinformation will have a negative impact on the strategies I recommend for your site's growth.
How many email subscribers do you currently have?
In the last 30 days, how many new subscribers joined your list?
If you aren't sure how to find this number, feel free to skip this question.
Benchmarking: Google Analytics
Next, you'll add me as a user in your Google Analytics account. This is so that I can thoroughly analyze your current site metrics and make informed recommendations. (After your coaching session(s), you can follow these steps again to remove me as a user.)
1. In Google Analytics, click the gear icon in the lower left corner.
2. In the middle Property column, click "User Management."
3. In the upper right corner, click the blue + button and select "Add new users."
4. On the "Add permissions" page: a) Enter my email address shown in the screenshot below ... b) Check the "Read & Analyze" box ... c) Click the blue "Add" button in the upper right corner.
Almost there!
Now click the "Submit" button at the bottom of this page to submit your answers.

Apply for the Gold Coaching Program

Apply for Kelly’s Gold Coaching Program

Benchmarking: Email

Benchmarking: Google Analytics

Almost there!