{"id":2179,"date":"2018-07-12T00:24:25","date_gmt":"2018-07-12T04:24:25","guid":{"rendered":"http:\/\/bizmavens.com\/academy\/?page_id=2179"},"modified":"2023-04-29T07:31:55","modified_gmt":"2023-04-29T12:31:55","slug":"the-golden-question","status":"publish","type":"page","link":"https:\/\/bizmavens.com\/academy\/blog-smarter-dashboard\/the-golden-question\/","title":{"rendered":"Ask the Golden Question"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;3.3.1&#8243; custom_padding=&#8221;0|0px|19px|0px|false|false&#8221; global_module=&#8221;2607&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0|0px|0|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;|600|||||||&#8221; text_text_color=&#8221;#333333&#8243; text_font_size=&#8221;14px&#8221; link_font=&#8221;||||||||&#8221; link_text_color=&#8221;#777777&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: right;\"><a href=\"https:\/\/bizmavens.com\/academy\/my-account-profile\/\">My Account<\/a>\u00a0 \u00a0 \u00a0 <a href=\"https:\/\/bizmavens.com\/academy\/support\/\">Support<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;0|0px|0|0px|false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_image src=&#8221;https:\/\/bizmavens.com\/academy\/wp-content\/uploads\/2018\/04\/biz-mavens-academy-logo.png&#8221; align_tablet=&#8221;center&#8221; align_phone=&#8221;&#8221; align_last_edited=&#8221;on|desktop&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>\u00a0<\/p>\n<p>[\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;|600|||||||&#8221; text_font_size=&#8221;17px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: right;\"><a href=\"https:\/\/bizmavens.com\/academy\/blog-smarter-dashboard\/\">BLOG SMARTER DASHBOARD<\/a> :: <a href=\"https:\/\/bizmavens.com\/community\/\">COMMUNITY<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_4,3_4&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_button button_url=&#8221;https:\/\/bizmavens.com\/academy\/blog-smarter-dashboard\/&#8221; button_text=&#8221;Back to Dashboard&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221; button_text_size__hover_enabled=&#8221;off&#8221; button_text_size__hover=&#8221;null&#8221; button_one_text_size__hover_enabled=&#8221;off&#8221; button_one_text_size__hover=&#8221;null&#8221; button_two_text_size__hover_enabled=&#8221;off&#8221; button_two_text_size__hover=&#8221;null&#8221; button_text_color__hover_enabled=&#8221;off&#8221; button_text_color__hover=&#8221;null&#8221; button_one_text_color__hover_enabled=&#8221;off&#8221; button_one_text_color__hover=&#8221;null&#8221; button_two_text_color__hover_enabled=&#8221;off&#8221; button_two_text_color__hover=&#8221;null&#8221; button_border_width__hover_enabled=&#8221;off&#8221; button_border_width__hover=&#8221;null&#8221; button_one_border_width__hover_enabled=&#8221;off&#8221; button_one_border_width__hover=&#8221;null&#8221; button_two_border_width__hover_enabled=&#8221;off&#8221; button_two_border_width__hover=&#8221;null&#8221; button_border_color__hover_enabled=&#8221;off&#8221; button_border_color__hover=&#8221;null&#8221; button_one_border_color__hover_enabled=&#8221;off&#8221; button_one_border_color__hover=&#8221;null&#8221; button_two_border_color__hover_enabled=&#8221;off&#8221; button_two_border_color__hover=&#8221;null&#8221; button_border_radius__hover_enabled=&#8221;off&#8221; button_border_radius__hover=&#8221;null&#8221; button_one_border_radius__hover_enabled=&#8221;off&#8221; button_one_border_radius__hover=&#8221;null&#8221; button_two_border_radius__hover_enabled=&#8221;off&#8221; button_two_border_radius__hover=&#8221;null&#8221; button_letter_spacing__hover_enabled=&#8221;off&#8221; button_letter_spacing__hover=&#8221;null&#8221; button_one_letter_spacing__hover_enabled=&#8221;off&#8221; button_one_letter_spacing__hover=&#8221;null&#8221; button_two_letter_spacing__hover_enabled=&#8221;off&#8221; button_two_letter_spacing__hover=&#8221;null&#8221; button_bg_color__hover_enabled=&#8221;off&#8221; button_bg_color__hover=&#8221;null&#8221; button_one_bg_color__hover_enabled=&#8221;off&#8221; button_one_bg_color__hover=&#8221;null&#8221; button_two_bg_color__hover_enabled=&#8221;off&#8221; button_two_bg_color__hover=&#8221;null&#8221;][\/et_pb_button][et_pb_text _builder_version=&#8221;4.11.4&#8243; custom_margin=&#8221;||0px|&#8221; global_module=&#8221;7053&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><em>Module 1: Establish Authority<\/em><\/h3>\n<p>[\/et_pb_text][et_pb_sidebar area=&#8221;et_pb_widget_area_4&#8243; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Program Sidebar&#8221; module_class=&#8221;sidebar-menu&#8221; _builder_version=&#8221;4.11.4&#8243; header_font=&#8221;|on|||&#8221; header_font_size=&#8221;20&#8243; remove_border=&#8221;on&#8221; global_module=&#8221;1245&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_sidebar][\/et_pb_column][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_post_title meta=&#8221;off&#8221; featured_image=&#8221;off&#8221; admin_label=&#8221;Lesson Title&#8221; _builder_version=&#8221;4.16&#8243; title_font_size=&#8221;42px&#8221; use_border_color=&#8221;off&#8221; border_color=&#8221;#ffffff&#8221; border_style=&#8221;solid&#8221; parallax_effect=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_title][et_pb_text admin_label=&#8221;Intro Text&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;]In this lesson, you&#8217;ll get one more powerful technique to help you tune into what your readers are thinking, feeling, and saying so you can give them exactly what they want and need. It&#8217;s called the <em>Golden Question<\/em>.[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.5em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3> Ask the Golden Question (12:29)<\/h3>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Progressally Video Embed&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; use_border_color=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>[progressally_vimeo_video id=&#8217;1&#8242; vimeo_id=&#8217;361681095&#8242; ]<\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/bizmavens.com\/academy\/accessally_protected\/transcript-golden-question\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Get the Transcript&#8221; button_alignment=&#8221;center&#8221; admin_label=&#8221;Button&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Resources<\/h3>\n<p>Here\u2019s a template you can use as a starting point for a message to your own email list. You&#8217;ll want to rework this to sound more like you so it doesn&#8217;t sound out of character for how you typically write.<\/p>\n<p>First, here are a few potential subject lines:<\/p>\n<ul>\n<li>Do me a quick favor?<\/li>\n<li>Can I get your advice?<\/li>\n<li>I have one question for you.<\/li>\n<li>Got a minute?<\/li>\n<li>Because I value your opinion&#8230;<\/li>\n<li>Can you help me out?<\/li>\n<li>Can you do me a favor?<\/li>\n<\/ul>\n<blockquote><p>Hi friend &#8211; I\u2019m so excited you\u2019ve joined us at _______ and I have a quick favor to ask. Because I want to make sure that everything I write on the site is helpful and useful &#8211; not to people in general, but to YOU.<\/p>\n<p>&nbsp;<\/p>\n<p>And here\u2019s how you can help:<\/p>\n<p>&nbsp;<\/p>\n<p>Will you take just two minutes and answer this question:<\/p>\n<p>&nbsp;<\/p>\n<p>What is your biggest challenge right now with ______?<\/p>\n<p>&nbsp;<\/p>\n<p>Seriously &#8211; just hit \u201creply\u201d to this email and let me know. I promise to read your email and think of ways I can help through the site. And you never know &#8211; there may be hundreds of other people just like you who this will help, just because you took the time to answer this simple question. \ud83d\ude42<\/p>\n<p>&nbsp;<\/p>\n<p>I&#8217;m looking forward to hearing from you.<\/p>\n<p>&nbsp;<\/p>\n<p>Talk soon!<br \/>\n&lt;your name&gt;<\/p><\/blockquote>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Checklist: Your Golden Question<\/h3>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; text_font=&#8221;||||||||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>\n<div data-pm-slice=\"1 1 [&quot;todolist&quot;,null,&quot;todolist&quot;,null,&quot;li&quot;,{&quot;style&quot;:null,&quot;checked&quot;:false,&quot;value&quot;:null,&quot;displayValue&quot;:null,&quot;backgroundColor&quot;:null,&quot;color&quot;:null,&quot;listStyleType&quot;:null}]\" data-en-clipboard=\"true\">Is your Problem Statement at <strong>80% certainty<\/strong>?<\/div>\n<ul>\n<li>\n<div data-pm-slice=\"1 1 [&quot;todolist&quot;,null,&quot;todolist&quot;,null,&quot;li&quot;,{&quot;style&quot;:null,&quot;checked&quot;:false,&quot;value&quot;:null,&quot;displayValue&quot;:null,&quot;backgroundColor&quot;:null,&quot;color&quot;:null,&quot;listStyleType&quot;:null}]\" data-en-clipboard=\"true\">Your Golden Question will build on that, so if your Problem Statement isn&#8217;t feeling solid yet, the Golden Question won&#8217;t yield the best possible results for you.<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<li>\n<div data-pm-slice=\"1 1 [&quot;todolist&quot;,null,&quot;todolist&quot;,null,&quot;li&quot;,{&quot;style&quot;:null,&quot;checked&quot;:false,&quot;value&quot;:null,&quot;displayValue&quot;:null,&quot;backgroundColor&quot;:null,&quot;color&quot;:null,&quot;listStyleType&quot;:null}]\" data-en-clipboard=\"true\">Does your Golden Question <strong>align with the &#8220;need&#8221;<\/strong> of your Problem Statement?<\/div>\n<\/li>\n<li>\n<div data-pm-slice=\"1 1 [&quot;todolist&quot;,null,&quot;todolist&quot;,null,&quot;li&quot;,null]\" data-en-clipboard=\"true\">Is your Golden Question <strong>broader in scope<\/strong> than your Problem Statement?<\/div>\n<ul>\n<li>\n<div data-pm-slice=\"1 1 [&quot;todolist&quot;,null,&quot;todolist&quot;,null,&quot;li&quot;,null]\" data-en-clipboard=\"true\">This is so that your Golden Question can &#8220;test&#8221; the hypothesis of your Problem Statement. The goal is to be specific enough to resonate with your target market but open-ended enough so you don&#8217;t limit the kinds of answers you&#8217;ll get. Often, the answers you get will help you make your Problem Statement <i>even more<\/i> solid!<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<li>\n<div data-pm-slice=\"1 1 [&quot;todolist&quot;,null,&quot;todolist&quot;,null,&quot;li&quot;,{&quot;style&quot;:null,&quot;checked&quot;:false,&quot;value&quot;:null,&quot;displayValue&quot;:null,&quot;backgroundColor&quot;:null,&quot;color&quot;:null,&quot;listStyleType&quot;:null}]\" data-en-clipboard=\"true\">Is your Golden Question <strong>free of adjectives and adverbs<\/strong>?<\/div>\n<ul>\n<li>\n<div data-pm-slice=\"1 1 [&quot;todolist&quot;,null,&quot;todolist&quot;,null,&quot;li&quot;,{&quot;style&quot;:null,&quot;checked&quot;:false,&quot;value&quot;:null,&quot;displayValue&quot;:null,&quot;backgroundColor&quot;:null,&quot;color&quot;:null,&quot;listStyleType&quot;:null}]\" data-en-clipboard=\"true\">This isn&#8217;t a hard-and-fast rule. However, those describing words can limit the responses you get because they tend to represent assumptions that may not be true about your target market.<\/div>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.16&#8243; text_font_size=&#8221;15px&#8221; text_line_height=&#8221;1.5em&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Steps to success&#8230;<\/h3>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Progressally Objectives&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][progressally_objectives]<br \/>\n[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/bizmavens.com\/community\/forum\/113-blog-smarter-2023\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Go to the VCC&#8221; button_alignment=&#8221;center&#8221; admin_label=&#8221;Button&#8221; _builder_version=&#8221;4.20.4&#8243; global_module=&#8221;5648&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>My Account\u00a0 \u00a0 \u00a0 Support\u00a0BLOG SMARTER DASHBOARD :: COMMUNITYModule 1: Establish Authority In this lesson, you&#8217;ll get one more powerful technique to help you tune into what your readers are thinking, feeling, and saying so you can give them exactly what they want and need. It&#8217;s called the Golden Question. Ask the Golden Question (12:29)[progressally_vimeo_video [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":2131,"menu_order":8,"comment_status":"closed","ping_status":"closed","template":"page-template-blank.php","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"footnotes":""},"class_list":["post-2179","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/pages\/2179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/comments?post=2179"}],"version-history":[{"count":0,"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/pages\/2179\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/pages\/2131"}],"wp:attachment":[{"href":"https:\/\/bizmavens.com\/academy\/wp-json\/wp\/v2\/media?parent=2179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}