{"id":2177,"date":"2018-07-12T00:24:12","date_gmt":"2018-07-12T04:24:12","guid":{"rendered":"http:\/\/bizmavens.com\/academy\/?page_id=2177"},"modified":"2022-04-10T07:12:55","modified_gmt":"2022-04-10T12:12:55","slug":"content-audit","status":"publish","type":"page","link":"https:\/\/bizmavens.com\/academy\/blog-smarter-dashboard\/content-audit\/","title":{"rendered":"Audit Your Content"},"content":{"rendered":"

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My Account<\/a>\u00a0 \u00a0 \u00a0 Support<\/a><\/p>\n

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\u00a0<\/p>\n

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BLOG SMARTER DASHBOARD<\/a> :: COMMUNITY<\/a><\/p>\n

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Module 5: Grow Viral<\/em><\/h3>\n

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Even after you zero in on your target market and what they’re trying to achieve, you have an endless amount of content you could<\/em> create. So how do you decide which content will best<\/strong> help both your target market and<\/em> your business? In this lesson, you’ll discover the five criteria you need to meet in order to attract new readers in your target market and connect deeply with the readers you already have.<\/p>\n

But first, a warning<\/strong>: This lesson is like a whole content marketing class compressed into one power-packed session. So when you switch gears to your own audit, take your time<\/em> looking at each post and evaluating it against these criteria. You don’t have to rush through your audit. And you certainly don’t have to implement all the improvements you uncover right away! Take this process one post at a time, knowing that every single step in the right direction will pay off.<\/p>\n

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Audit Your Content (9:32)<\/h3>\n

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5 Criteria for Content That Will Build Your Brand (6:36)<\/h3>\n

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Make It Evergreen (8:52)<\/h3>\n

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Deliver on Your Brand Promise (13:50)<\/h3>\n

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Connect With the Reader Emotionally (18:21)<\/h3>\n

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Make the Ask (3:35)<\/h3>\n

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Start Your Content Audit (11:45)<\/h3>\n

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Examples<\/h3>\n

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